Ju Hao, Gao Xuelian, Luo Yi, Feng Yan, Abhijit Ghosh. LEADERSHIP, TECHNOLOGY, AND EVOLVING CONSUMER BEHAVIORS: A UNIFIED FRAMEWORK FOR MULTINATIONAL SUCCESS. acta [Internet]. 2024 Dec. 2 [cited 2026 Jun. 13];7(1):721-9. Available from: https://periodicosulbrabra.org/index.php/acta/article/view/172