DR. LATA RANI; PROF. SUNIL KUMAR; PROF. RITESH GUPTA; KAMNA CHOPRA. Short-Term Gains, Long-Term Pain: The Unintended Consequences of Prioritizing Profit Efficiency in Bank-Customer Relationships. Acta Scientiae, [S. l.], v. 6, n. 2, p. 204–221, 2023. DOI: 10.0617/AS.2024479192. Disponível em: https://periodicosulbrabra.org/index.php/acta/article/view/127. Acesso em: 4 jun. 2026.