ONE DISTRICT ONE PRODUCT (ODOP) POLICY: A PATHWAY TO SUSTAINABLE ECONOMIC DEVELOPMENT
Abstract
The One District One Product (ODOP) policy in India has gained significant attention
and traction in recent years as a key initiative aimed at boosting economic development at the
grassroots level. This policy is a remarkable step towards fostering economic growth,
promoting local entrepreneurship, and generating employment opportunities within the
country. With ODOP, the government seeks to identify a unique product from each district in
India and then provide the necessary support and infrastructure to develop, market, and scale
that product. One of the most crucial aspects of ODOP is its focus on promoting local
craftsmanship and indigenous skills. By concentrating on products that have historically been
associated with a specific district, this policy not only preserves cultural heritage but also
harnesses it for economic advancement.
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ONE DISTRICT ONE PRODUCT (ODOP) POLICY: A PATHWAY TO SUSTAINABLE ECONOMIC
DEVELOPMENT
ISSN:1517-4492 | E-ISSN:2178-7727 352 © 2024 Authors
Vol. 7, No. 1 (2024)
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